Mar 16, 2009
Despite the fact that Kris Hoet works for Microsoft and calls himself a geek marketer – he can’t be that uncool – he also blogs about his quest to own a 1965 Ford Mustang. From his base in Brussels he is Microsoft’s Digital Media Communications Manager and prior to this he worked for Kinepolis. Based
Nov 14, 2008
Kris Hoet, who recently took over blogger relations for Microsoft in Europe, discusses: – The difficulty of running blogger relations (for any company). Too many companies use it as a broadcast medium rather than a social medium. – That said, even Kris has difficulties understanding how to distinguish between his own personal and professional blogs.
Jul 15, 2008
This photograph was used by Chinnee M. Tong of Microsoft TV to illustrate how – despite China’s famed-penchant for piracy – Chinese consumers are in fact willing to pay for content. The yellow dots highlight satellite dishes on this building Chinnee photographed. Note that some apartments have several dishes and most would have to pay
Blog Citations
Newspaper writing
Blogging with Friends
Search this blog:
About Me
Thomas Crampton was a correspondent for the
International Herald Tribune and The New York Times for more than a decade, reporting from five continents, writing a column on Asia and covering Asian politics, economics and culture. Currently based in Hong Kong, he writes here about China, the Internet and New Media seen from Asia, while also advising companies on digital communication strategies. For more information click here...
