Thomas Crampton

Social Media in China and across Asia

How big is Social Media? (A video interview)

Jun 10, 2010

Category: social media Tags: , , ,

While in Sydney last week to chair the Web 3.0 conference, Sam North in the Ogilvy office cornered me for a “Red Chair” interview about the future of Social Media.

We spoke about the evolution of Social Media and how companies should assess whether to get involved.

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  • Awesome - I applaud this video - I'm in the trenches here in Southern China developing Social Media packages for foreigners engaging their home markets as well as those seeking to develop a SM presence within China. You've managed to articulate much of what I fumble with daily in conversations about social media. I actually work much of my learnings about social media into traditional marketing as well. I am always looking to engage my customer and learn from them in all the services I provide. Anyway thanks again for this video I'll stick it up on my blog :) Cheers! - David H
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