Scott McBride, a member of the Ogilvy PR Asia-Pacific 360° Digital Influence team based in Hong Kong, is a digital marketer with over 11 years client and agency side marketing experience.

Managing both regional and local clients, his role is to build Ogilvy’s Social Media practice across the region by bringing the world of digital and social to brands.

Prior to joining the Asia-Pacific 360° Digital Influence team, Scott was General Manager for OgilvyOne Malaysia working on through-the-line and digital accounts such as Guinness, Heineken, IBM and Maxis.

Before moving to Asia, Scott founded, managed and latterly sold a successful integrated and digital agency.

Based in Glasgow, Scotland, the agency won awards across the UK and Europe with a client footprint that stretched from the United States to Asia.

Scott studied marketing at The University of Strathclyde Business School, Glasgow, and Business Management at the University of Calgary, Alberta Canada.