Thomas Crampton

Social Media in China and across Asia

Keen Yim

Keen Yim

Keen Yim focuses on leveraging Ogilvy’s group resources to help international brands succeed in China.

Keen leads Ogilvy’s newly established Engagement Planning Division, a unit with one mission. To help clients optimise their communication through an in-depth understanding of today’s multiple digital touch points.

Enabling search marketing, social media, and content strategy to come together in a cohesive manner to solve business issues.

His current clients include Diageo, Rolex, Adidas and fashion conglomerate VF Group.

Prior to joining Ogilvy & Mather Shanghai, Keen was Strategic Planner at Ogilvy & Mather Hong Kong. Some of his key project includes the launch of Smartone-Vodafone, Hong Kong Disneyland, Google China and Wynn Casino Macau.

Keen graduated from the University of Toronto with a degree in Economics and Psychology.

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