Keen Yim focuses on leveraging Ogilvy’s group resources to help international brands succeed in China.

Keen leads Ogilvy’s newly established Engagement Planning Division, a unit with one mission. To help clients optimise their communication through an in-depth understanding of today’s multiple digital touch points.

Enabling search marketing, social media, and content strategy to come together in a cohesive manner to solve business issues.

His current clients include Diageo, Rolex, Adidas and fashion conglomerate VF Group.

Prior to joining Ogilvy & Mather Shanghai, Keen was Strategic Planner at Ogilvy & Mather Hong Kong. Some of his key project includes the launch of Smartone-Vodafone, Hong Kong Disneyland, Google China and Wynn Casino Macau.

Keen graduated from the University of Toronto with a degree in Economics and Psychology.