Allanjit joins Ogilvy PR’s 360°Digital Influence team with over 7 years of experience in the technology space both as a research analyst and communications consultant. This new role will see him developing word-of-mouth programs and driving social media initiatives across existing and new Ogilvy clients.
Prior to joining Ogilvy, Allanjit was Account Manager at LEWIS Global Public Relations where he represented a wide array of technology companies in various fields. He conceptualized and executed communications and PR strategies as well as developed domain content on behalf of key executives. Allanjit also played a pivotal role in getting clients to launch tactical social media programs in lieu of a full blown strategy.
Having worked as a research analyst in the UAE, Malaysia, Indonesia and Singapore, Allanjit developed a keen understanding of cross-cultural competitive environments across several industries. He began his career working for innovative start-ups such as INSEAD InnovAsia and Strategic Intelligence Research, writing on new technologies, protocols and adoption challenges as well as growth potentials across developing Asian markets. Articles he penned on the above topics have been distributed at conferences and published on the Tornado Insider and Red Herring websites amongst others. Allanjit holds a Bachelor’s degree in Business Studies with a major in Marketing from the Nanyang Technological University in Singapore.
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