Thomas Crampton

Social Media in China and across Asia

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Facebook in Asia
Updated: Facebook Asia Stats Infographic
Infographic: China’s Social Media Evolution
Infographic: China’s Social Media Evolution
Social Media in China: The Same, but Different
Social Media in China: The Same, but Different

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Why I look forward to Cannes

Jun 8, 2012

Why I look forward to Cannes

I am headed to Cannes advertising festival in 9 days and am very much looking forward to the experience. The Lions International Festival of Creativity is the world’s highest profile gathering of the marketing and advertising industry. I am honored to be speaking there on how crucial an understanding of social media is for young

Facebook’s India challenge

May 16, 2012

Facebook’s India challenge

Very nice piece by Ansuya Harjani of CNBC on Facebook’s challenges in India. As she quoted me in the article, India epitomizes the challenge facing Facebook across Asia. The world’s biggest social network may have explosive growth in many countries, but they still have not managed to monetize it. Facebook’s average revenue per person in

Facebook in Asia Infographic by AFP

May 16, 2012

Facebook in Asia Infographic by AFP

John Saeki of Agence France-Presse just created this infographic on Facebook in Asia, some of it with statistics we compiled for our version. I really like the circle in the top right corner to express Facebook penetration and the line along the bottom expressing rank.

Job Opportunities: Social@Ogilvy Asia

May 13, 2012

Job Opportunities: Social@Ogilvy Asia

We have a number of openings in our team, this one is fairly senior and quite urgent. We are also looking for people elsewhere in the region. Let us know if you are interested. To get an idea about our team dynamic, you can look at this YouTube video. Send a CV and cover letter

Updated: Facebook Asia Stats Infographic

May 10, 2012

Facebook in Asia

As part of the ongoing project I started on the growth of Facebook in Asia, here is the latest update. You can download high resolution versions of these images by clicking on them or via slideshare. Enjoy!

China’s Online Dating Booms, To Reduce Choice

May 8, 2012

China’s Online Dating Booms, To Reduce Choice

In contrast to online dating in the United States and Europe – where people turn to the Internet to increase choice – Evan Osnos writes in The New Yorker this week about how Chinese netizens use dating sites to narrow their choices. “I once watched a twenty-three-year-old woman search for dates in Beijing, where there

Standing up at work again

May 7, 2012

Standing up at work again

While a foreign correspondent, I often worked standing up. I find that you remain more alert while vertical, instead of slumping down in a chair. The French newspaper Le Monde famously holds its editorial meetings standing up, which keeps the meeting quicker. Now, I am standing up once again, thanks to a colleague who pointed

David Ogilvy introduces: Social@Ogilvy

Feb 18, 2012

David Ogilvy introduces: Social@Ogilvy

We invited David Ogilvy to join our Hong Kong launch of Social@Ogilvy on Thursday night, but unfortunately he didn’t make the connection from Mumbai. Instead, David offered this video recorded on his iPhone. David’s insights into social media are quite prescient.

Bingo Night With Ogilvy!

Feb 6, 2012

Bingo Night With Ogilvy!

We are throwing a great party next week! Invitations will be going out to those invited shortly.

Fabulous Facebook Event

Feb 6, 2012

Fabulous Facebook Event

A great Facebook event next Monday for anyone who will be in Hong Kong. There will be experts in from Facebook’s Palo Alto headquarters who rarely ever visit the region. Click on the invitation to request a seat! (or go to bit.ly/advancedfacebook)

Facebook IPO: China features throughout

Feb 1, 2012

Facebook IPO: China features throughout

Facebook may be blocked in China, but the world’s most populous nation features throughout Facebook’s IPO prospectus filed last night to the Securities and Exchange Commission. Here are the references (my comments in bold): Facebook sees China’s social networks as key competitors We face significant competition in almost every aspect of our business, including from

FCC Charity Ball: Why we do it.

Oct 19, 2011

On Saturday October 8 we held the 10th annual FCC-PLK Charity Ball. It is an amazing event that has raised millions to help Hong Kong’s neediest children. This year we sold out once again. This year’s group, the Doobie Brothers, has been popular enough to fill the convention center’s largest hall. Amid the rush to

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