Thomas Crampton

Social Media in China and across Asia

Oops! Twitter Reveals My New Job

Mar 3, 2009

Twitter inadvertantly revealed my new job tonight – ahead of the official announcement – after I mentioned the news while speaking on a panel at the Council of Public Relations Firms in Hong Kong.

(There’s history here: The microblog earlier playing a role in nearly ending my marriage.)

As Cynthiamania tweeted, I have signed up to join OgilvyPR as Asia regional director of Digital Influence 360.

Led by Chris Graves, OgilvyPR is the industry’s strongest Asia team, and the digital team, led by John Bell in the US, has been at the forefront of developing tools and techniques for companies embracing the social web.

What is my job?

1- Build Community – Advocate, train and grow the digital community within Ogilvy.

2- Build Business – Win business regionally by advising new and existing clients on digital strategies.

3- Build Reputation – Develop Ogilvy’s “thought leadership” through blogging, writing and speaking about digital.

Why am I so excited about this job?

This role combines my two great passions: Asia and digital. I spent more than a decade reporting on Asia and the last five years immersed in digital.

It also fits my objective in leaving newspapers: Build businesses using the revolutionary tools offered by the Internet.

The Internet changed communication more than Gutenberg’s moveable type. For the first time in history, anyone with a phone line and computer could instantly publish to the world.

Now, however, there’s a new and growing digital divide between those companies relying on static websites and those embracing social media.

The world is speaking. Join us.

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John Bell

John Bell
About: John Bell drives strategy and innovation around social media and word of mouth marketing and and executed award-winning programs for clients including... [Learn more]

Discussion

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View Comments for “Oops! Twitter Reveals My New Job”

  1. congrats! well you ll have to deal with plenty of situations like those with your customers i guess….good luck!

    Posted by OurielOhayon | March 3, 2009, 9:01 am
  2. congrats! well you ll have to deal with plenty of situations like those with your customers i guess….good luck!

    Posted by OurielOhayon | March 3, 2009, 9:01 am
  3. congrats! well you ll have to deal with plenty of situations like those with your customers i guess….good luck!

    Posted by OurielOhayon | March 3, 2009, 9:01 am
  4. Is this the cyber version of what paparazzi do to you when they post themselves at your door hoping to snap a picture of your worst version of yourself walking the dog in dungarees or looking like you've been fighting with cats on the way to the bakery as you just rolled out of bed? (I'm just highlighting the female perspective of “Worst Nightmare Situations When Snapped By Paps”

    Posted by Inmaculada Martinez | March 3, 2009, 9:27 am
  5. Is this the cyber version of what paparazzi do to you when they post themselves at your door hoping to snap a picture of your worst version of yourself walking the dog in dungarees or looking like you've been fighting with cats on the way to the bakery as you just rolled out of bed? (I'm just highlighting the female perspective of “Worst Nightmare Situations When Snapped By Paps”

    Posted by Inmaculada Martinez | March 3, 2009, 9:27 am
  6. Is this the cyber version of what paparazzi do to you when they post themselves at your door hoping to snap a picture of your worst version of yourself walking the dog in dungarees or looking like you've been fighting with cats on the way to the bakery as you just rolled out of bed? (I'm just highlighting the female perspective of “Worst Nightmare Situations When Snapped By Paps”

    Posted by Inmaculada Martinez | March 3, 2009, 9:27 am
  7. shill for big-advertising .. cool .. let's keep the engines of consumption churning out the buy buy buy message, civilization depends on it .. and god knows 6 figures feels good .. enjoy .. and loss of independence of view-point, a small price to pay for security

    Posted by gregorylent | March 3, 2009, 9:52 am
  8. shill for big-advertising .. cool .. let's keep the engines of consumption churning out the buy buy buy message, civilization depends on it .. and god knows 6 figures feels good .. enjoy .. and loss of independence of view-point, a small price to pay for security

    Posted by gregorylent | March 3, 2009, 9:52 am
  9. shill for big-advertising .. cool .. let's keep the engines of consumption churning out the buy buy buy message, civilization depends on it .. and god knows 6 figures feels good .. enjoy .. and loss of independence of view-point, a small price to pay for security

    Posted by gregorylent | March 3, 2009, 9:52 am
  10. congrats! – will you still be based in HK?

    Posted by Benjamin | March 3, 2009, 12:17 pm
  11. congrats! – will you still be based in HK?

    Posted by Benjamin | March 3, 2009, 12:17 pm
  12. congrats! – will you still be based in HK?

    Posted by Benjamin | March 3, 2009, 12:17 pm
  13. Congratulations. Give my regards to John and company.

    Posted by David Churbuck | March 3, 2009, 12:19 pm
  14. Congratulations. Give my regards to John and company.

    Posted by David Churbuck | March 3, 2009, 12:19 pm
  15. Congratulations. Give my regards to John and company.

    Posted by David Churbuck | March 3, 2009, 12:19 pm
  16. Congratulation on your new job Thomas.

    Posted by John Hudson | March 3, 2009, 12:28 pm
  17. Congratulation on your new job Thomas.

    Posted by John Hudson | March 3, 2009, 12:28 pm
  18. Congratulation on your new job Thomas.

    Posted by John Hudson | March 3, 2009, 12:28 pm
  19. Nice move, great opportunity and a pretty cool job description :-)
    Congrats !

    Posted by Damien Van Achter | March 3, 2009, 2:05 pm
  20. Nice move, great opportunity and a pretty cool job description :-)
    Congrats !

    Posted by Damien Van Achter | March 3, 2009, 2:05 pm
  21. Nice move, great opportunity and a pretty cool job description :-)
    Congrats !

    Posted by Damien Van Achter | March 3, 2009, 2:05 pm
  22. Congrats!

    Posted by Mike Butcher | March 3, 2009, 2:58 pm
  23. Congrats!

    Posted by Mike Butcher | March 3, 2009, 2:58 pm
  24. Congrats!

    Posted by Mike Butcher | March 3, 2009, 2:58 pm
  25. Congrats and good luck. I hope you still frequent Bangkok in the new role

    Posted by Jon Russell | March 3, 2009, 5:15 pm
  26. Congrats and good luck. I hope you still frequent Bangkok in the new role

    Posted by Jon Russell | March 3, 2009, 5:15 pm
  27. Congrats and good luck. I hope you still frequent Bangkok in the new role

    Posted by Jon | March 3, 2009, 5:15 pm
  28. Congrats on your new role at OgilvyPR. They are a great outfit. Given your new role as a digital media and social media evangelist – what a fitting way for the news to break.

    Posted by Peter Burton | March 3, 2009, 5:22 pm
  29. Congrats on your new role at OgilvyPR. They are a great outfit. Given your new role as a digital media and social media evangelist – what a fitting way for the news to break.

    Posted by Peter Burton | March 3, 2009, 5:22 pm
  30. Congrats on your new role at OgilvyPR. They are a great outfit. Given your new role as a digital media and social media evangelist – what a fitting way for the news to break.

    Posted by Peter Burton | March 3, 2009, 5:22 pm
  31. Congratulations. Good to hear you'll be sticking around Asia.

    Posted by wisekwai | March 3, 2009, 8:31 pm
  32. Congratulations. Good to hear you'll be sticking around Asia.

    Posted by wisekwai | March 3, 2009, 8:31 pm
  33. Congratulations. Good to hear you'll be sticking around Asia.

    Posted by wisekwai | March 3, 2009, 8:31 pm
  34. Congrats on your new job!

    Posted by Cordelia | March 3, 2009, 9:28 pm
  35. Congrats on your new job!

    Posted by Cordelia | March 3, 2009, 9:28 pm
  36. Congrats on your new job!

    Posted by Cordelia | March 3, 2009, 9:28 pm
  37. Congrats Thomas!

    Posted by Rick Martin | March 3, 2009, 9:49 pm
  38. Congrats Thomas!

    Posted by Rick Martin | March 3, 2009, 9:49 pm
  39. Congrats Thomas!

    Posted by Rick Martin | March 3, 2009, 9:49 pm
  40. Nice work Tom. Nice gig

    Posted by Matt Eaton | March 3, 2009, 10:29 pm
  41. Nice work Tom. Nice gig

    Posted by Matt Eaton | March 3, 2009, 10:29 pm
  42. Nice work Tom. Nice gig

    Posted by Matt Eaton | March 3, 2009, 10:29 pm
  43. Congrats, Tom! So happy to see you have found a job which you are passionate about! :)

    Posted by ray3c | March 4, 2009, 1:10 am
  44. Congrats, Tom! So happy to see you have found a job which you are passionate about! :)

    Posted by Ray Chan | March 4, 2009, 1:10 am
  45. Congrats, Tom! So happy to see you have found a job which you are passionate about! :)

    Posted by Ray Chan | March 4, 2009, 1:10 am
  46. Congrat Tom! wishing you all the success with your new job, let's keep in touch mate.

    Cheers, Sam Hui

    Posted by Sam | March 4, 2009, 1:37 am
  47. Congrat Tom! wishing you all the success with your new job, let's keep in touch mate.

    Cheers, Sam Hui

    Posted by Sam | March 4, 2009, 1:37 am
  48. Congrat Tom! wishing you all the success with your new job, let's keep in touch mate.

    Cheers, Sam Hui

    Posted by Sam | March 4, 2009, 1:37 am
  49. Congrats, Tom!

    When will you be ready to announce the other good news in your life?

    Posted by Jeffrey Soong | March 4, 2009, 1:41 am
  50. Congrats, Tom!

    When will you be ready to announce the other good news in your life?

    Posted by Jeffrey Soong | March 4, 2009, 1:41 am
  51. Congrats, Tom!

    When will you be ready to announce the other good news in your life?

    Posted by Jeffrey Soong | March 4, 2009, 1:41 am
  52. I can not think of a better suited person. You have been stellar as of late.

    Posted by Douglas White | March 4, 2009, 1:54 am
  53. I can not think of a better suited person. You have been stellar as of late.

    Posted by Douglas White | March 4, 2009, 1:54 am
  54. I can not think of a better suited person. You have been stellar as of late.

    Posted by Douglas White | March 4, 2009, 1:54 am
  55. Tom,
    you da man

    Posted by james g. | March 4, 2009, 1:54 am
  56. Tom,
    you da man

    Posted by james g. | March 4, 2009, 1:54 am
  57. Tom,
    you da man

    Posted by james g. | March 4, 2009, 1:54 am
  58. looks like an interesting strategy, feel proud

    Posted by BeatBlackjack | March 4, 2009, 8:27 am
  59. looks like an interesting strategy, feel proud

    Posted by BeatBlackjack | March 4, 2009, 8:27 am
  60. looks like an interesting strategy, feel proud

    Posted by BeatBlackjack | March 4, 2009, 8:27 am
  61. Hi Thomas, Congratulations from IFRA Asia!

    With this new position and your two passions, you'll be the perfect speaker for our Digital Media Asia 09 conference, scheduled in Singapore on 18-19 November. Please mark your calendar!

    Posted by Gilles Demptos | March 4, 2009, 8:43 am
  62. Hi Thomas, Congratulations from IFRA Asia!

    With this new position and your two passions, you'll be the perfect speaker for our Digital Media Asia 09 conference, scheduled in Singapore on 18-19 November. Please mark your calendar!

    Posted by Gilles Demptos | March 4, 2009, 8:43 am
  63. Hi Thomas, Congratulations from IFRA Asia!

    With this new position and your two passions, you'll be the perfect speaker for our Digital Media Asia 09 conference, scheduled in Singapore on 18-19 November. Please mark your calendar!

    Posted by Gilles Demptos | March 4, 2009, 8:43 am
  64. Hi Tom
    Funny, I got a press release about this from Ogilvy about two week's ago. No embargo either.

    Posted by francis | March 4, 2009, 7:55 pm
  65. Hi Tom
    Funny, I got a press release about this from Ogilvy about two week's ago. No embargo either.

    Posted by francis | March 4, 2009, 7:55 pm
  66. Hi Tom
    Funny, I got a press release about this from Ogilvy about two week's ago. No embargo either.

    Posted by francis | March 4, 2009, 7:55 pm
  67. edit: the news was not in the press release but was in the email copy that accompanied it.

    Posted by francis | March 4, 2009, 7:58 pm
  68. edit: the news was not in the press release but was in the email copy that accompanied it.

    Posted by francis | March 4, 2009, 7:58 pm
  69. edit: the news was not in the press release but was in the email copy that accompanied it.

    Posted by francis | March 4, 2009, 7:58 pm
  70. @Francis: You clearly have good sources with internal connections!

    Posted by thomascrampton | March 4, 2009, 8:10 pm
  71. @Francis: You clearly have good sources with internal connections!

    Posted by thomascrampton | March 4, 2009, 8:10 pm
  72. @Francis: You clearly have good sources with internal connections!

    Posted by thomascrampton | March 4, 2009, 8:10 pm
  73. Tom,

    Going to the darkside! Your pals at the IHT wish you luck anyway.

    Superdave

    Posted by | March 5, 2009, 5:32 am
  74. Tom,

    Going to the darkside! Your pals at the IHT wish you luck anyway.

    Superdave

    Posted by | March 5, 2009, 5:32 am
  75. Tom,

    Going to the darkside! Your pals at the IHT wish you luck anyway.

    Superdave

    Posted by | March 5, 2009, 5:32 am
  76. i can't blame anyone for wanting to exit the news business, god knows it's been like watching the hindenberg burn in slow motion…but i question why TC wanted to be called a “journalist” in the last IHT profile. i guess we'll all have to rely only on richard li and rupert murdoch to give us unbiased news from asia. *sigh*

    Posted by don draper | March 5, 2009, 6:31 am
  77. i can't blame anyone for wanting to exit the news business, god knows it's been like watching the hindenberg burn in slow motion…but i question why TC wanted to be called a “journalist” in the last IHT profile. i guess we'll all have to rely only on richard li and rupert murdoch to give us unbiased news from asia. *sigh*

    Posted by don draper | March 5, 2009, 6:31 am
  78. i can't blame anyone for wanting to exit the news business, god knows it's been like watching the hindenberg burn in slow motion…but i question why TC wanted to be called a “journalist” in the last IHT profile. i guess we'll all have to rely only on richard li and rupert murdoch to give us unbiased news from asia. *sigh*

    Posted by don draper | March 5, 2009, 6:31 am
  79. I'm happy for you, congrats

    Posted by DownloadComputerGames | March 5, 2009, 8:34 am
  80. I'm happy for you, congrats

    Posted by DownloadComputerGames | March 5, 2009, 8:34 am
  81. I'm happy for you, congrats

    Posted by DownloadComputerGames | March 5, 2009, 8:34 am
  82. hehe could be worse. I know someone on Facebook that gave away a surprise bday party cause of the wall postings :)

    Posted by mmorpg | March 5, 2009, 1:31 pm
  83. hehe could be worse. I know someone on Facebook that gave away a surprise bday party cause of the wall postings :)

    Posted by mmorpg | March 5, 2009, 1:31 pm
  84. hehe could be worse. I know someone on Facebook that gave away a surprise bday party cause of the wall postings :)

    Posted by mmorpg | March 5, 2009, 1:31 pm
  85. congrats buddy

    Posted by GamblingRoulette | March 6, 2009, 11:03 am
  86. congrats buddy

    Posted by GamblingRoulette | March 6, 2009, 11:03 am
  87. congrats buddy

    Posted by GamblingRoulette | March 6, 2009, 11:03 am
  88. congrats! it sounds exciting.

    Posted by Julie | March 8, 2009, 7:26 am
  89. congrats! it sounds exciting.

    Posted by Julie | March 8, 2009, 7:26 am
  90. congrats! it sounds exciting.

    Posted by Julie | March 8, 2009, 7:26 am
  91. Great news, congrats Thomas!

    Posted by Pieter-Paul | March 8, 2009, 11:07 pm
  92. Great news, congrats Thomas!

    Posted by Pieter-Paul | March 8, 2009, 11:07 pm
  93. Great news, congrats Thomas!

    Posted by Pieter-Paul | March 8, 2009, 11:07 pm
  94. I wish you the best, good work

    Posted by RouletteTricks | March 9, 2009, 9:36 am
  95. I wish you the best, good work

    Posted by RouletteTricks | March 9, 2009, 9:36 am
  96. I wish you the best, good work

    Posted by RouletteTricks | March 9, 2009, 9:36 am
  97. By the way – Twitter did NOT reveal your new job. YOU did (verbally) and someone else broadcast it via Twitter.

    Why talk about it in public if had not yet formally been announced? I thought journalists usually coached the rest of us in media relations…………..

    Posted by Laurence | March 10, 2009, 2:47 am
  98. By the way – Twitter did NOT reveal your new job. YOU did (verbally) and someone else broadcast it via Twitter.

    Why talk about it in public if had not yet formally been announced? I thought journalists usually coached the rest of us in media relations…………..

    Posted by Laurence | March 10, 2009, 2:47 am
  99. By the way – Twitter did NOT reveal your new job. YOU did (verbally) and someone else broadcast it via Twitter.

    Why talk about it in public if had not yet formally been announced? I thought journalists usually coached the rest of us in media relations…………..

    Posted by Laurence | March 10, 2009, 2:47 am
  100. Great announce, congrats man

    Posted by CaesarPalaceVegas | March 10, 2009, 9:16 am
  101. Great announce, congrats man

    Posted by CaesarPalaceVegas | March 10, 2009, 9:16 am
  102. Great announce, congrats man

    Posted by CaesarPalaceVegas | March 10, 2009, 9:16 am
  103. congrats! welcome to wpp!

    Posted by scottfromshanghai | March 11, 2009, 3:36 am
  104. congrats! welcome to wpp!

    Posted by scottfromshanghai | March 11, 2009, 3:36 am
  105. congrats! welcome to wpp!

    Posted by scottfromshanghai | March 11, 2009, 3:36 am
  106. ha!

    Posted by cp | March 11, 2009, 9:45 am
  107. ha!

    Posted by cp | March 11, 2009, 9:45 am
  108. ha!

    Posted by cp | March 11, 2009, 9:45 am
  109. Congratulations for this

    Posted by CrapsBets | March 12, 2009, 9:10 am
  110. Congrats dude

    Posted by SamsTownMississippi | March 13, 2009, 10:45 am
  111. Congrats dude

    Posted by SamsTownMississippi | March 13, 2009, 10:45 am
  112. Congrats dude

    Posted by SamsTownMississippi | March 13, 2009, 10:45 am
  113. Congrats in order – If it is meant to be, us in the west will know has successful you've become?!

    Posted by Wisdom_Stories | March 13, 2009, 1:05 pm
  114. Congrats in order – If it is meant to be, us in the west will know has successful you've become?!

    Posted by Wisdom_Stories | March 13, 2009, 1:05 pm
  115. Congrats in order – If it is meant to be, us in the west will know has successful you've become?!

    Posted by Wisdom_Stories | March 13, 2009, 1:05 pm
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    Posted by uggworld | November 2, 2009, 9:44 pm

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