The Internet is all about metrics, so while blog rankings have never obsessed me, I do pay attention.
Traffic over my blog has steadily increased as I post more regularly, but funny things seem to happen with external measures of popularity.
1- Plunging on Technorati
Founded by blog pioneer David Sifry, Technorati has long been considered the gateway to blogging. You can search, tag and get an idea of what they call your “authority”. Since moving to Asia to blog, however, my Technorati authority has plunged. This is despite my more frequent postings and more numerous links to this blog. I imagine this is because the Asian blogs linking to me do not have the authority of the US and European blogs that would link to me when I was writing about European technology. When I came to Asia my Technorati authority started at around 250 or so, but it has now plunged to around 120.
View blog authority
2- Steady on Google
My Google rank has remained unchanged at 5 for quite some time.
3- Rising on Wikio
The trigger for this posting was a note from Wikio, a French-based company that ranks blog postings. They sent an email to tell me that this blog had just reached 254th on their list of technology blogs worldwide. Thanks, guys!
The company describes Wikio as:
Wikio is the number 1 news aggregator in Europe, indexing over 55,000 English-language sources. We have only recently launched our Top Blog rankings, and many blogs such as Freakonomics are adding their badges. We have designed our rankings so as to make them the most comprehensive on the Internet - you can check them out in full and get more details on how they are compiled at http://www.wikio.com/blogs/top/technology
Any other ranking I should look at?
UPDATE: Wow! CNReviews today did a full assessment of their blog stats. Very impressive and complete. They have done extremely well in a short period of time. Well done!
http://www.thomascrampton.com/media/yay-im-254th-on-wikio/trackback/
Funny we are on the same wavelength. Except we have no love and no recognition from Wikio. Ah well.
Technorati Authority I think is just for a 6 month window. So your older links will fall off over time.
Google however values those links. Here’s my speculation on this: In fact, the value of the links grow as the links age. And the value of the links is driven by the authority of the sites linking to you. However, as those blogs bury the older posts that have your links, if they don’t flow PageRank to those posts, then less PageRank consequently flows to you. So that counterbalances the increased value of the aged links.
Bottom line: links = good.
But RSS readers and comments = engagement, community, and relationships. Much more important than Technorati Authority!
Hi Elliot, did you have a problem registering your blog on our site (wikio.com)?
If so I could help out.
Oh and Thomas… Congrats!
Dan
Alexa.com
Run by Amazon. Monitors blog traffic.
Or rather, ranks all websites based on traffic.
Technorati to me is like a popularity contest. Some blogs are more popular but get way less traffic than mine. I just care about the actual pageviews.