Future of Media in the New Global Economy
Mar 21, 2009
The global economic crisis has added new and unprecendented pressures to the media industry.
Already reeling from the pace of change brought by the Internet, media companies around the world now face further economic pressures.
What will happen and what can media companies do?
I look forward to moderating an event in Hong Kong on this topic that includes quite a few media heavy-hitters.
Organized by the Society of Publishers in Asia, the event starts with a keynote by Marcel Fenez, head of the global entertainment and media practice of PricewaterhouseCoopers.
Marcel will: “Share his insights and global findings on the impact of the downturn on media: Will digital migration accelerate? How do you manage in this environment? What are the short and long-term strategies for future success?”
I will then moderate a discussion on the future of media with these panelists (Click on their names for more details):
- Thierry Halbroth, senior Creative Director at McCann Worldgroup
- Christine Brendle, MD‐Asia, Dow Jones Consumer Media Group
- Edmund Lee, Partner, Advisory Services, PricewaterhouseCoopers.
Michelle Kristula‐Green, President of Leo Burnett Asia Pacific
What would you like to hear from them? Any good ideas for questions very welcome.
Hope to see you there!
“The Future of Media Outlook in the New Global Economy”
Foreign Correspondents’ Club, 2 Lower Albert Road, Central, Hong Kong
12:00pm – 2:30pm, 1st April 2009 (Wednesday)
SOPA Members: HK$375
Members of Supporting Partners: HK$425
Book via: [email protected] or (852) 2572 2100