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Put down that phone!
A great poster, among several others, by Brazilian artist Felipe Luchi as part of a campaign for Outside magazine. While I find the image oppressive on many levels - probably because I recognize my o...
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Converse: Creative use of search
Realize this example is not new, but I do like the way Converse used search to create an engaging game. Converse Domaination from Ross Martin on Vimeo....
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Mandarin-speaking Digital Specialist? We are hiring!
We are keen to hire the best! Feel free to apply through LinkedIn or send an email with CV and cover letter to jason.fashade at ogilvy dot com. Details here: WHO ARE WE? Social@Ogilvy is a global, cr...
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China’s Singles Day: Bigger than US Cyber Monday
Today's "Cyber Monday" sales in the United States have been hailed and a landmark moment in e-commerce, with online holiday sales expected to pass US$2 billion. This certainly seems impressive, until ...
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Somewhat Embarrassing Video
Tomorrow we launch the first edition of Social Media Matters. I believe it will be Asia's largest and highest level conference dedicated to social business in Asia. We have 400+ attendees and some ama...
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How To: Win a Cyber Lion at the Cannes Lions
Ian Tait, president of the Cannes Lions jury in 2012, explains what won this year and what it will take to win in 2013. Ian recently joined Google from Weiden + Kennedy, where he headed Old Spice camp...
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How To: Win a Cyber Lion at CannesLions
At the Cannes Lions, I met up with Ian Tait, who was jury president for the Cyber Lions. Ian, who recently joined Google from Weiden + Kennedy, is best know for his groundbreaking work with the Old Sp...
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Cannes Lions: Social Media Highlights
I just returned from a week at the Cannes Lions, where the world's best creatives competed for advertising's equivalent of a Pulitzer Prize or Oscar. Photo here is of Jonathan Mak, the youngest winner...
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Alain de Botton: The next Mark Zuckerberg will be a philosopher
I caught up with philosopher and author Alain de Botton at the Cannes Lions, shortly after his presentation. Among other interesting assertions, de Botton sees the future in companies finding ways to...
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Photo: This year’s Cannes Lions Goody Bag
As I prepare to start a week at the Cannes Lions advertising festival, here is the obligatory Goody Bag shot. The canvas bag was mainly filled with simple paper event flyers, a few research papers. Do...
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Role of Mobile Phones in China Commerce
TNS recently shared their latest Mobile Life study about global behaviors and mobile phones. Drawing research into behaviors, motivations and priorities of 48,000 people in 58 countries, the study off...
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Asif Kapadia on making the film Senna
Spent a few days hanging out in Kyoto with a fun and fascinating storyteller, film director Asif Kapadia. Asif has directed a number of films, most notably Senna, about Formula 1 driver Ayrton Senna. ...
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Why I look forward to Cannes
I am headed to Cannes advertising festival in 9 days and am very much looking forward to the experience. The Lions International Festival of Creativity is the world's highest profile gathering of the ...
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Facebook’s India challenge
Very nice piece by Ansuya Harjani of CNBC on Facebook\'s challenges in India. As she quoted me in the article, India epitomizes the challenge facing Facebook across Asia. The world's biggest social n...
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Facebook in Asia Infographic by AFP
John Saeki of Agence France-Presse just created this infographic on Facebook in Asia, some of it with statistics we compiled for our version. I really like the circle in the top right corner to expres...
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Job Opportunities: Social@Ogilvy Asia
We have a number of openings in our team, this one is fairly senior and quite urgent. We are also looking for people elsewhere in the region. Let us know if you are interested. To get an idea about ou...
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Updated: Facebook Asia Stats Infographic
As part of the ongoing project I started on the growth of Facebook in Asia, here is the latest update. You can download high resolution versions of these images by clicking on them or via slideshare. ...
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China’s Online Dating Booms, To Reduce Choice
In contrast to online dating in the United States and Europe - where people turn to the Internet to increase choice - Evan Osnos writes in The New Yorker this week about how Chinese netizens use datin...
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Standing up at work again
While a foreign correspondent, I often worked standing up. I find that you remain more alert while vertical, instead of slumping down in a chair. The French newspaper Le Monde famously holds its edito...
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Why the best WPP Fellows should work at Social@Ogilvy APAC
I run the regional Social@Ogilvy team at Ogilvy & Mather Asia-Pacific. Our team is a highly dynamic, entrepreneurial and creative group specialized in helping companies understand, strategize and exec...
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David Ogilvy introduces: Social@Ogilvy
We invited David Ogilvy to join our Hong Kong launch of Social@Ogilvy on Thursday night, but unfortunately he didn't make the connection from Mumbai. Instead, David offered this video recorded on his...
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Bingo Night With Ogilvy!
We are throwing a great party next week! Invitations will be going out to those invited shortly. ...
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Fabulous Facebook Event
A great Facebook event next Monday for anyone who will be in Hong Kong. There will be experts in from Facebook's Palo Alto headquarters who rarely ever visit the region. Click on the invitation to req...
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Facebook IPO: China features throughout
Facebook may be blocked in China, but the world's most populous nation features throughout Facebook's IPO prospectus filed last night to the Securities and Exchange Commission. Here are the references...
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FCC Charity Ball: Why we do it.
On Saturday October 8 we held the 10th annual FCC-PLK Charity Ball. It is an amazing event that has raised millions to help Hong Kong's neediest children. This year we sold out once again. This year's...
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iPad overtakes the iPhone sales
Amazing as the iPhone growth was, the iPad is growing even faster. This chart compares the first quarters of sales growth. As someone who purchased an iPad, but uses it sporadically, I'd be interested...
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Foreign Correspondents Club Charity Ball
Melissa Lau, a winner of the FCC-PLK scholarship, speaks about the scholarship program. The music is a selection called "Love Me" by Yiruma. The video was directed, filmed and edited by Hedy Bok....
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Meeting Steve Jobs: Freedom vs. Simplicity
I only met Steve Jobs once, and not for very long. In reporting an article about music copy protection for _The New York Times_, I attended a press conference in London at EMI. Steve Jobs, the CEO of ...
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Social Media’s Impact on News Organizations
Following a panel discussion at the Foreign Correspondents' Club in Hong Kong on social media and journalism, Marketing Interactive did a quick video interview. They summed up my comments as: "Social...
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Global Editors Network seeks great China speakers!
This November the Global Editor's Network will bring together a great lineup of news editors and speakers from around the world. (Disclosure: I am speaking at the conference, but I am not an organizer...
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Facebook Now Asia’s 4th Biggest Nation
An infographic produced by our social media team to show how Facebook now dominates Asia. Enjoy!...
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First Facebook case study of agency work in Asia
A great campaign for Huggies diapers by our team was recently featured as the first-ever case study done by Facebook of work by an agency in the Asia-Pacific region. Really pleased! This image, taken ...
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Recruiting via Sina Weibo
One of the biggest challenges facing our fast-growing social media team is finding the best talent out there. We have rarely resorted to recruiters, instead preferring to use social media. My colleagu...
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Ogilvy on Facebook Commerce: The slides
Following the discussions on this blog, we recently held our latest Wall Street Journal social media training on Facebook Commerce. Below find a slideshare of the full deck, plus our latest version of...
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E-Commerce to F-Commerce: The Webinar
Over the last few weeks, I have been diving into the topic of F-Commerce, or Facebook Commerce. Much of this is in preparation for a training that our team will be doing with The Wall Street Journal ...
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Google+, a reset button for Facebook
A snap reaction to Google+ after using it for a day. I LIKE (OR +1, I SHOULD SAY): Google+ has felt like a refreshing reset from Facebook. (h/t to Jennifer 8. Lee for the reset concept) My Facebook fr...
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Jobs: Social Media for Amazon in Beijing
A note from a friend and former colleague who just joined Amazon in Seattle: _In Social we are hiring 5 new developers. Positions for these technically minded individuals are open at levels – rangin...
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Mobile Internet in China: Nokia vs iPhone vs Android
This graph shows the amount of Internet surfing done in China, according to device. It is interesting to note: - How Nokia still dominates in terms of the number of devices surfing the Internet. - Ho...
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US Tweets China Air Pollution, Again
Following on the success of the US Embassy Twitter feed on the air pollution, BeijingAir, the US Consulate in Guangzhou this month followed suit, with Guangzhou_Air. Launched with little fanfare last ...
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Facebook: Benchmark of F-Commerce Services
UPDATE: Image above has been updated on July 28, 2011. Please leave comments or additions on the more recent posting. One of my recent obsessions is social commerce, the idea of shared shopping exper...
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Job: Writing at Facebook
Fed up with writing for newspapers? This just in from Facebook: Marketing Communications Copywriter Every day, Facebook is altering the way people communicate and share information. 500 million people...
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Volunteer at the Po Leung Kuk orphanage
Do you live in Hong Kong? Consider volunteering some time at the Po Leung Kuk orphanage. Having been involved in helping the children of the Po Leung Kuk orphanage for nearly 11 years now, I can assur...
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Doobie Brothers in Hong Kong!
This year, the ball that I co-chair features the Doobie Brothers. It is our 10th anniversary, so we are taking over the largest hall of the Convention Center. (The room where Britain handed sovereignt...
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How to: Use the iPad for Business
This Thursday we will have another one of our Social Media trainings done in association with The Wall Street Journal. Please join! Date: Thursday, May 12 Time: 12 noon Hong Kong (GMT +8) Where: Onlin...
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Aryeh Sternberg on Social Media in Southeast Asia
Thomas Crampton interviews Aryeh Sternberg about current social media trends in Vietnam and Indonesia....
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Carmen Cheng on the Merging of Fashion and Digital
Thomas Crampton interviews VF Asia Vice President Carmen Cheng about merging of fashion with digital platforms....
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Growth of Internet Adspend vs Broadcast and Cable
The US-based Interactive Advertising Bureau recently released their annual report, which included an interesting comparison of the pace of growth adspend on the Internet vs broadcast and cable. The da...
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Job: HK-based CNN Wire News Editor
CNN International is currently seeking high caliber candidates to join the busy team at our Asia news production center in Hong Kong. CNN Wire News Editor The CNN Wire is on the frontline of distillin...
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Why Hong Kong has more phones than people.
One of the most striking statistics about Hong Kong is how there are far more phones than people in the territory. Many people have 2 phones - an iPhone and a Blackberry - but this cabbie has 6 phones...
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UPDATE: Facebook signs to enter China?
UPDATED Again on April 9: Bloomberg now reports that Facebook is in exploratory talks with unnamed partners, but that nothing has been signed yet. UPDATED April 9: Due to a Tweet from a highly credibl...
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Yahoo Asia: Old-Style Journalism Meets Bloggers
Yahoo Southeast Asia appears to have developed a rather successful formula for mixing old-style journalism with new media. ComScore ranks the portal as number one for news in four of five Southeast As...
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Facebook cracks deal in Vietnam
Facebook, which has been blocked on-and-off in Vietnam, has just signed an agreement with FPT Corporation becoming a Preferred Developer Program Consultant. This partnership will cover the promotions ...
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Mass iPad Burning in Malaysia
Yesterday across Asia, a number of iPads and iPhones were burned in honor of the dead for the Ching Ming festival. Sold by funeral stores in Malaysia, the paper iPads were burned on graves so that peo...
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Oops! YouTube postreel on Obama 2012 suggests anti-Obama videos
Like many today, I quickly logged on to see the Barack Obama's YouTube video declaring his candidacy. The video is unexpected in a number of ways. For one thing, it does not feature the candidate at a...
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Endorsement that matters: Po Leung Kuk graduates
Apologies for this non social media posting, but I wanted to share a great moment from Saturday when the alumni of the Foreign Correspondents' Club Scholarship Fund gathered together for our annual lu...
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Martin Sorrell: How to bring Social Media to large agencies
Recently spoke with Sir Martin Sorrell, CEO of WPP (Disclosure: my ultimate boss), about how traditional advertising agencies can best incorporate social media. While PR was the function of agencies t...
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10 Predictions for China’s Internet in 2011
Been meaning to post this list of prediction for China's Internet from Dick Wei of JP Morgan for a while. Although published in January, all the predictions look valid still in late March!Any predicti...
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Indonesia: The Next Big Thing in Digital
This infographic and below video were created by students of Michael Netzley at Singapore Management University. Nice work, @hicais, @mavechan, @sugerine and @trixiayong! Any of you interested in a su...
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Will Facebook kill the corporate website?
Had an interesting discussion with Jamie Yap of ZDNet who wrote about whether Facebook will kill the corporate website. Some points we discussed (as quoted by Jamie):This tide of corporations flocking...
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Introducing Asia’s 5th Largest Nation: Facebook
An infographic produced by our social media team to show how Facebook now dominates Asia. Click here for a larger version. Enjoy!...
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Australia’s Public Leadership Deficit
Following my posting and video on the public leadership deficit, BNET journalist Phil Dobbie called me from Australia to discuss how the issue is having impact on elections in New South Wales. In Phil...
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Job: Social Media and Online Strategy SAP, Singapore
ROLESenior Manager of Online Marketing and Strategy assumes leadership for the development and execution of online strategy for marketing programs supported by the Regional Demand Center.This position...
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Analysis of Indonesian Twitter Use
Indonesia is now the source of 15 percent of the world's Tweets, coming in third place globally behind the US and Brazil, according to the below recent analysis by Saling Silang. INDONESIA\'S TWEETS P...
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Facebook’s India-Style Viral Curve In Brazil
If history proves a guide, Facebook will soon take over from Orkut as Brazil's dominant social network. The curves on this graph show a familiar story of what happens when Facebook's growth curve shif...
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Alan Soon on Yahoo News in Southeast Asia
Yahoo Southeast Asia appears to have developed a rather successful formula for mixing old-style journalism with new media. ComScore ranks the portal as number one for news in four of five Southeast As...
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Social Media Speech at Stanford on March 16
Stanford kindly asked me to speak on March 16 about social media in Asia. That week I will also visit Google, Facebook and a few other Internet companies in the valley. Please join the talk or let me ...
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Infographic: China’s Social Media Evolution
Six months ago Ogilvy's China social media team created an infographic to show some of the local platforms thriving in place of the major international equivalents.Since then, new social media platfor...
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Tackling The World’s Leadership Deficit
_ The world, as we all know, faces a massive leadership deficit (see video below). This has become painfully clear in recent weeks across the Arab world, but has long been the case. Faced with crisis ...
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Social Media in China: Why and How
This quick overview of why and how companies have used Social Media to engage with China's online culture was written by Andrea Fenn, a Shanghai-based member of Ogilvy's social media team. A version o...
Thomas Crampton was a correspondent for the
