Feb 23, 2011
Group buying sites in Australia have grown from virtually nothing to a sector likely to generate more than AU $100m per year, according to a recent report in The Australian. Nielsen recently gave an overview of this fast-growing sector, including the above chart. Recent news highlights: In January, Yahoo!7 Acquired Spreets for $40m. Cudo are
Sep 20, 2010
Nielsen recently released their latest look at the Internet in Australia. Interestingly, Australian online engagement peaks on Mondays and the peak time (all days) is 5pm. While the trough of engagement on Saturdays reflects my personal Internet habits, I was surprised by the peak on Monday. Perhaps people catching up on email (and gossip from
Jul 17, 2010
Nice work if you can get it! Winetitles is the leading publisher to the wine industry and is seeking an experienced and dedicated journalist for Australian and New Zealand Grapegrower and Winemaker, the biggest-selling industry publication to the grape and wine industry in Australasia. This challenging role will suit an experienced senior news journalist or
Oct 20, 2009
Attended a great presentation today by Matt Hehman of Facebook who spoke about the social network’s growth in Australia to more than 6 million active users monthly. Of those 51% login in daily, spending an average of 22 minutes per user per day on the site. The average number of visits in Australia is 2.2
Jun 1, 2009
Last week I met Nick Baker of Tourism Australia who gave a great presentation at the Asian Marketing Effectiveness awards about how Tourism Australia uses media and social media to attract visitors to the country. (Disclosure: Tourism Australia is an Ogilvy client for some Social Media work.) Some catching ideas: Australia, the movie One of
Mar 30, 2009
Last week I was interviewed by David Campbell of Love Digital about Asia’s digital landscape for his podcast on Love Digital. The podcast is currently featured on the front page of Australia’s Marketing Magazine. Great to meet David, who is the managing and creative director of FNUKY. (Aged 25, his bio says he is Australia’s
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About Me
Thomas Crampton was a correspondent for the
International Herald Tribune and The New York Times for more than a decade, reporting from five continents, writing a column on Asia and covering Asian politics, economics and culture. Currently based in Hong Kong, he writes here about China, the Internet and New Media seen from Asia, while also advising companies on digital communication strategies. For more information click here...
